Used primarily as an intermediate in organic synthesis, especially in the production of pharmaceuticals and fine chemicals. Its structure allows for functionalization at multiple sites, making it valuable in building complex molecules. Commonly employed in the development of analgesics and anti-inflammatory agents due to the presence of the aromatic ketone moiety. Also utilized in the synthesis of fragrances and flavoring compounds, where its stability and aromatic character contribute to desired sensory profiles. In research, it serves as a model compound for studying stereoselective reactions and catalytic hydrogenation processes.