Used primarily as an intermediate in organic synthesis, especially in pharmaceutical and agrochemical industries. It serves as a building block for the preparation of more complex molecules due to the presence of both a ketone functional group and an iodine substituent, which allows for further transformations via cross-coupling reactions such as Suzuki or Heck reactions. Commonly employed in the development of bioactive compounds, including potential drug candidates targeting central nervous system disorders and anti-inflammatory agents. Its methyl and iodo groups provide sites for selective modification, making it valuable in structure-activity relationship (SAR) studies during medicinal chemistry research.