Used primarily as an intermediate in the synthesis of pharmaceuticals and agrochemicals. It serves as a building block in the production of active ingredients in certain crop protection agents due to its aromatic ketone structure, which can undergo further functionalization. Also employed in the preparation of fragrances and flavoring agents, where it contributes to the stability and scent profile of the final product. Its reactivity makes it suitable for use in organic transformations such as reductions, condensations, and nucleophilic additions in research and industrial settings.