Used in organic synthesis as an intermediate for pharmaceuticals and fine chemicals. Its structure allows for selective functionalization in multi-step reactions, particularly in the development of bioactive molecules. Commonly employed in cross-coupling reactions due to the presence of the bromo substituent, enabling the formation of carbon-carbon bonds. Also utilized in the preparation of natural product analogs, especially those with aromatic and methoxy-substituted frameworks. Suitable for research in medicinal chemistry for designing enzyme inhibitors or receptor ligands.