Used in the synthesis of flavor and fragrance compounds due to its aromatic aldehyde structure with reactive allyl and hydroxyl groups. Commonly employed in perfumery for creating floral and fruity notes. Also serves as an intermediate in organic synthesis for pharmaceuticals and agrochemicals, where the aldehyde group allows for condensation reactions and the allyl group enables further functionalization via cross-coupling or cyclization processes. Its structural features make it suitable for developing bioactive molecules and specialty chemicals.