2-Methylbenzyl alcohol is widely used in the fragrance and flavor industry due to its pleasant floral and slightly spicy aroma. It serves as a key ingredient in the formulation of perfumes, cosmetics, and personal care products, adding a fresh and delicate scent. Additionally, it is employed in the production of flavoring agents for food and beverages, enhancing the taste profile with its mild, sweet notes. In the pharmaceutical sector, it acts as an intermediate in the synthesis of various active compounds. Its antimicrobial properties also make it useful in certain disinfectant and preservative formulations.