Phaseoloidin is primarily studied for its potential bioactive properties, particularly in the field of natural product research and phytochemistry. It has shown interest in pharmacological applications due to its presence in plant extracts traditionally used in herbal medicine. Research suggests possible antioxidant and anti-inflammatory activities, making it a candidate for further investigation in therapeutic agents. It may also play a role in plant defense mechanisms, which has implications for agricultural science and the development of natural pesticides. Due to its structural characteristics, it is sometimes used as a marker compound in the standardization of plant-based preparations.