Avenanthramide B is primarily known for its potent anti-inflammatory and antioxidant properties. It is commonly used in skincare formulations to soothe irritated skin and reduce redness, making it beneficial in products targeting sensitive skin, eczema, or post-procedure recovery. Due to its ability to inhibit pro-inflammatory cytokines and histamine release, it helps alleviate itching and inflammation associated with various dermatological conditions. Additionally, it supports skin barrier function and protects against oxidative stress caused by environmental aggressors like UV radiation and pollution. Its natural origin and gentle action make it a preferred ingredient in clean beauty and dermatological products.