Widely used in sunscreen and cosmetic formulations for its ability to absorb UVB radiation. It helps protect the skin from sun damage by filtering harmful ultraviolet rays. Often combined with other UV filters to enhance broad-spectrum protection. Provides photostability to certain ingredients in sun care products. Commonly found in lotions, creams, sprays, and makeup designed for sun exposure. Offers a lightweight, non-greasy feel, making it suitable for consumer-friendly textures.