Widely used as a UV absorber in cosmetic formulations, especially in sunscreens, due to its strong absorption of UVB and UVA rays. It helps prevent skin damage from prolonged sun exposure by stabilizing the product and protecting active ingredients from photodegradation. Commonly found in lotions, creams, and makeup products designed for sun protection. Also used in plastics and coatings to enhance durability by reducing UV-induced degradation, helping maintain color and structural integrity over time.