This compound is primarily utilized in organic synthesis as a key intermediate for the development of pharmaceuticals and agrochemicals. Its structure, featuring both a pyridine ring and a phenyl group, makes it valuable for constructing complex molecules with potential biological activity. It is often employed in the synthesis of heterocyclic compounds, which are crucial in drug discovery for targeting various diseases. Additionally, its bromo-substituted pyridine moiety allows for further functionalization through cross-coupling reactions, enabling the creation of diverse chemical entities. Researchers also explore its use in material science for developing organic electronic materials due to its aromatic properties.